Investor Pitch
Mission: Provide users with access to objective and unbiased news content in real time, minimizing the influence of subjective assessments and manipulations, which contributes to making more informed decisions and improving the psycho-emotional state.
Problem: In the conditions of information overload and the spread of fake news, many users experience stress, anxiety, and even panic attacks due to emotionally charged news. This makes it difficult to adequately perceive information and affects the quality of life.
Solution: NeutralizeNow is a unique platform that uses natural language processing (NLP) technologies to analyze and neutralize news. It offers: Removal of bias and emotional load from the text. Objective presentation of facts, which allows the user to form their own opinion. Support for various languages.
Benefits for users:
Stress reduction: Helps avoid emotional tension caused by negative news.
Prevention of panic attacks: Reduces the likelihood of anxiety due to excessive consumption of emotionally charged information. Improvement of psycho-emotional state:
Promotes a calmer perception of news and the formation of an adequate reaction to events.
Saving time: Quick access to neutral news without the need to filter subjective sources.
Target audience: Media companies Research and analytical centers Educational institutions A wide audience of individual users looking for neutral, objective information.
Monetization model: Subscription for premium access with advanced features (access to analytics, personalized news feeds). Licensing of technology for corporate clients (API for integration with news platforms). Paid consulting services on the implementation of content neutralization in the information strategies of organizations. Partnership programs with media platforms and content agencies.
Competitive advantages: Use of advanced AI technologies for accurate content analysis. Ease of use and availability on different platforms (mobile and web application). Response to user requests in the context of modern challenges of the information field.
Financial forecasts and their justification
Expected user growth of 30% quarterly in the first year. Achieved revenue — $500,000 in the first year with the possibility of increasing depending on the expansion of functionality.
The presented business pitch indicates the expected revenue of $500,000 for the first year of the NeutralizeNow platform. This amount is calculated based on the analysis of the growth and monetization of comparable digital platforms, as well as industry reviews of fintech and SaaS projects.
Justification of the figure: User base growth: A quarterly increase in users is planned at 30%, which corresponds to the dynamics of popular B2C digital products on the market.
Monetization sources: The main drivers of income are the subscription model (premium access), licensing of technology to other companies (API), and additional consulting services. Focus on comparable startups. Fintech/SaaS companies operating on a subscription model, on average, achieve revenue from $250,000 to $1 million in the first year in the case of active marketing and high market response (see analysis by links)
Conclusion: NeutralizeNow is a trending platform that can change the approach to news consumption and the formation of public opinion. Investments in the project open up opportunities for participation in solving urgent social problems and ensure long-term sustainability through various monetization models.
Examples and data:
CB Insights. "How Fintech Startups Make Money And Reach $1M In Revenue". Available at: https://www.cbinsights.com/research/fintech-startups-monetization-revenue/ 2025 Private B2B SaaS Company Growth Rate Benchmarks Available at: https://www.saas-capital.com/research/private-saas-company-growth-rate-benchmarks/ Statista. "Fintech market revenue in selected regions worldwide from 2017 to 2024".
The figure of $500,000 is set as realistic with a properly organized market entry and active marketing.
The closest competitors in similar markets achieved similar results or exceeded them (see sources above)